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Gus Pina is the Director of SITA Lab, the company’s strategic research and development arm. Created in 2008, SITA Lab explores new technology and drives innovations for the air transport community, working both independently and in partnership with others on pilot projects in the areas of robotics, big data, AI, wearable technology and many others.

Created in 2008, SITA Lab explores new technology and drives innovations for the air transport community, working both independently and in partnership with others on pilot projects in the areas of robotics, big data, AI, wearable technology and many others.

With 25 years in the IT industry, Gus has always had a passion for transforming business processes with emerging technologies. Prior to SITA, Gus spearheaded key roles in digital transformations across FedEx, Delta Air Lines, and Macy's. During his 7 years at SITA, Gus was a Lead Engineer in the SITA Lab and Director of Enterprise Architecture.

Recent blogs by Gustavo Pina

Recent blogs by Gustavo Pina
blog Blog Generative AI, the good, the bad, and the risky
blog Blog Preparing for the megatrends: carving a cost-efficient route to the future of travel
blog Blog SITA and Etihad Airways reveal a smarter path to crew safety and efficient operations