Horizon® Passenger Management & Distribution

Processing over 125 million passengers worldwide each year

Airlines must constantly reassess business objectives. Economic pressures demand it, plus the increased competition between full-service and low-cost carriers.

SITA's Horizon Passenger Management and Distribution provides flexibility to tailor the mix of distribution channels to suit your own needs. This feature-rich solution is scalable, cost-effective and adaptable enough to provide the building blocks for growing carriers and to broaden the market reach for well-established ones.


A flexible foundation of management systems

Horizon Passenger Management and Distribution contains the most comprehensive range of passenger management services. Its infrastructure is built on a flexible platform of core systems, which are required for every airline throughout the entire passenger management process, including reservations, ticketing, inventory management, check-in and departure control.

Getting closer to the customer

Horizon Passenger Management and Distribution includes technologies to optimize your customer service, including online, kiosk and mobile applications, self-service booking, shopping solutions and loyalty programs. It also features an interface for third-party distribution, which enables you to work seamlessly with other partners.

Distribution neutrality

SITA's priority is to help you achieve the most effective distribution channel mix for your airline. SITA provides unbiased access to every available channel, including all global distribution services as well as agency contact centers, alliance and code share partners.

Enabling rapid growth

Distribute passenger services across multiple channels. Get inbuilt compatibility for partners and agencies. Adapt quickly to change with unique self-administered code-share packages.

Horizon Passenger Management and Distribution suits tier two, tier three, tier four and hybrid models.


Horizon Passenger Management and Distribution provides the following benefits.

  • Cuts service costs and inefficiency
  • Lowers distribution costs (leverages GDS costs)
  • Increases speed to market and commercial agility
  • Enhances merchandising
  • Improves customer experience
  • Creates market differentiation
  • Allows profit optimization
  • Enables continuous innovation well into the future


Horizon Passenger Management and Distribution includes the following features.

  • Access to a complete range of airline reservation tools and systems
  • Efficient management of all reservations, inventory and departure control services
  • Automated pricing of the most complex faring requests
  • Intuitive consumer and third-party touchpoint applications

SITA Global Services (SGS)

Horizon Passenger Management and Distribution is supported by SITA Global Services (SGS), which provides you with global business continuity through a flexible service model. Our monitoring service ensures your IT systems are reliable and available, around the clock, around the world.

Our experts proactively monitor your infrastructure, identifying and resolving problems before they impact your business. Our systems are scalable to meet your variable operational and business requirements.


Allison O'Neill, SITA Vice President, Passenger Solution Line, discusses how next generation Horizon is meeting the needs of the industry for advanced passenger management and distribution.

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