SITA Lab

A concept-evaluation system open to employees, customers and partners in the ATI

Overview

SITA Lab is a world-class facility for strategic technology research with a goal to drive innovation for the air transport industry (ATI), working both independently and in partnership with others.

Mandate & Objectives

Within SITA, the SITA Lab intends to:

Stimulate "Technology Innovation" for SITA
Bring "Emerging Technologies" into SITA's portfolio
Incubate new product / technology ideas
Fuel and moderate SITA's ideation process

Within the ATI, the SITA Lab intends to:

Work with SITA partners, suppliers and customers to build an "Innovation ATI Ecosystem"
Provide expertise around co-ideation and co-innovation

Engagement Model

Work with SITA Lab for co-innovation on a proof of concept, prototype and pilot, or jointly investigate new technologies.

Work with SITA Lab for ideation.

Jointly organize and moderate "think tank" sessions on specific business issues
Generate, capture and filter ideas
Evaluate and prioritize ideas
Use SITA subject-matter experts to translate ideas into a proof of concept, prototype or pilot

Areas of Focus

SITA has identified key emerging trends and major technological changes that will have significant affects on the ATI and our clients.

Passenger Mobility

Despite the challenges, mobility done right will allow passengers to proactively manage their travel experience on the move, rather than from a fixed location. It will also offer airports and airlines new opportunities to inform, empower, serve and sell to their customers.

SITA Lab has continued its research and development of SITA Travel, a mobile application designed for smart phones, providing concierge-style services. The SITA Travel mobile application is aware of the user's location and itinerary, thus making intelligent decisions based on the user's individual needs.

Predictive Analytics

Predictive analytics encompass a variety of techniques, from statistics to data mining, that allow predictions of future events based on careful analysis of current and historical data from the ATI.

SITA Lab programme:

Builds predictive models to exploit patterns found in airline and airport historical and transactional data
Identifies risks and opportunities
Guides airline- and airport operations to optimize decision making

Grid Technologies

Applying several computers simultaneously to solve a single problem often leads to a better solution faster. This is especially true of a technical problem that requires a great number of computer processing cycles or access to large amounts of data.

SITA Lab has been applying grid computing to numerous internal projects in order to learn how to divide and apportion pieces of a program among many computers - up to several thousand. We have initiated small projects confined to a network of computer workstations within SITA, as well as large projects involving public collaboration across many partners and networks.