More of our lives to be verified digitally
Harnessing intelligence to improve performance
Powerful mega-trends are driving requirements
Barbara Dalibard, CEO, SITA
Passengers want reliable, real-time information to guide them through their journeys. Bring "joined up" thinking to the task of helping passengers through the travel process.
Connectivity is also about having the right information at the right time to make optimal decisions ahead of time. We're all moving from a very reactive mode towards a proactive mode.
For a number of years, we have been promised an explosion in the Internet of Things, but the explosion has yet to happen.
Miami International Airport is one of the most enthusiastic supporters of airport apps, Application Programming Interfaces (APIs) and beacons.
A new messaging standard is being developed, based on established best practices. This will allow future developments at a reasonable cost, using technology that is almost universally adopted in other industries.
Identifying a customer’s preferences can trigger upgrade opportunities for the airline by anticipating needs in an organic way. Leveraging targeted marketing insights is another way for airlines to boost their revenue.
For me it was a personal ‘alignment of the stars’ as SITA combines the areas I have built my career on and am very passionate about; information and communications technology (ICT), innovation and travel. The combination of all three makes it the perfect place for me.
SITA is a member-owned organization with around 400 active members from across the air transport community.