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Understanding your views of SITA

As an industry owned organization, SITA understands the importance of delivering products and services that are highly valued by the Air Transport Community. As a result, we will be running an initiative to help us understand and continue to measure what is valued from a community perspective. Your feedback will help determine that we deliver a service that best serves the needs of the collective Air Transport Community.

In order for the study to be impartial, we partner with Circle Research, an independent business-to-business market research company based in London.

Circle Research is a member of the Market Research Society and therefore abides by its strict Code of Conduct. If you wish to know more about Circle Research, please visit their company website.

SITA will donate $5 for each completed survey to the SITA Air Transport Community Foundation, created by the SITA Council, which supports IT and education in Africa. 

Your views and opinions are an important part of helping us to shape the future of SITA and we naturally hope that you will support this initiative. Should you require any further information about the research, please do not hesitate to contact SITA by emailing

Thank you.

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