The industry’s most comprehensive fares management solution
Industry studies indicate that correct pricing can contribute an extra 3-10% to an airline’s overall revenues. But how can you tell if your fares are at the right levels?
Setting the right fares is essential for the success of any airline. SITA's Horizon Fares Management enables you to cut through vast quantities of complex data, identify an advantage and then quickly implement the best fare pricing strategy.
Horizon Fares Management is a fully automated solution for the entire fares management process. It monitors and analyzes hundreds of millions of fares, allowing your analysts to exploit the most competitive price position. And its fast and seamless distribution service gets you to market quicker than your competition.
Horizon Fares Management encompasses:
Built in partnership with world leading airlines, Horizon Fares Management provides extensive and ‘best in class’ functionality. It is used by more than 20 global carriers to manage their fares.
Why should airlines care about competitive pricing? There’s one simple reason – price is paramount in the fiercely competitive airfare marketplace. Even a relatively minor price difference can result in a major loss of market share. And since pricing has a direct impact on revenue and profits, the ability to make rapid changes to fares in response to the market is critical.
Horizon Fares Management provides up-to-the-minute information so you can react quickly to fluctuations in the market. It also removes the analytical headaches caused by incomplete or inaccurate information.
The fares marketplace is particularly dynamic. There are millions of fares on offer and hundreds of thousands of them could change in a single day. Airlines that are slow to react can find their prices uncompetitive and lost revenue can quickly add up.
SITA’s Horizon Fares Management is the industry’s most comprehensive fares management solution.
Airfare Insight is unique in its ability to automate the end-to-end fares management process. Airfare Distribution enables both direct and indirect sales channels from a single system. Used together, you can be sure your airline is distributing the right fare at the right time to the right customer.
Horizon Fares Management is supported by SITA Global Services (SGS), which provides global business continuity through a flexible service model. Our monitoring service ensures your IT systems are reliable and available, around the clock, around the world.
Our experts proactively monitor your infrastructure, identifying and resolving problems before they impact your services.
Today the market for airfares is extremely competitive and can change rapidly. SITA’s Airfare Insight gives us an immediate and clear view of what is happening in the market, allowing us to make informed and timely changes to our pricing, providing our passengers with the most competitive airfares available.