Mobile Messaging SMS

Keep in touch with your customers, anywhere and anytime

Mobile devices are increasingly used to access personalized communication and information services, especially while on the go. Subsequently, today's passengers want immediate access to flight delays or changes to their reservations. They demand instant notification if lost luggage is found - whatever the time and wherever they are.

SITA Mobile Messaging Short Message Service (SMS) lets airlines contact passengers anywhere in the world by transmitting text messages directly to their mobile phones and pagers. It is an ideal way for airlines to keep in touch with customers - for automatic customer notification, marketing, and other reasons.

Overview

SITA Mobile Messaging SMS delivers information, services and targeted marketing to mobile phones and pagers worldwide, allowing messages to reach customers and staff. It is available through 500 mobile phone companies in 148 countries.

Designed to be easily integrated into existing business applications, Mobile Messaging SMS:

Increases customer satisfaction and loyalty
Reduces operating costs
Increases revenue
Better utilizes marketing spend
Offers 24/7 security and reliability

Benefits

Mobile Messaging SMS delivers three key business benefits:

Increased customer satisfaction and loyalty
Mobile Messaging SMS provides added-value services to customers, such as flight delays and gate changes.
Reduced operating costs
It is cheaper to send a text message than to handle a voice call - and passengers can receive information via SMS without calling airline staff for routine enquiries.
Increased revenue
Mobile Messaging SMS provides an ideal channel for transmitting promotional messages and other travel-related information. It can also be easily incorporated with other applications to allow seat availability and reservation information to be sent and received by mobile phone.

Features

Service reach

From booking to destination, you can connect with your passengers through 500 mobile phone companies in 148 countries.

Applications for Mobile Messaging SMS

Automatic customer notification in the event of flight delay
Passenger reservations via mobile phone and provision of confirmation
Passenger advice concerning flight status information, including use of two-way text messaging
Frequent flyer programme updates, eg: miles from last flight, card status, free tickets, offers, without the need for a voice call
Lost luggage tracking progress
Courier and cargo progress

Improved marketing

One-to-one relationships with frequent-flyer and executive passengers mean that test marketing is more accurate, and the introduction of new products and services is more scientific
More cost effective and successful marketing campaigns - as messages can be tailored to each customer according to their preferences and buying patterns
Multicasting - lets you transmit a message simultaneously to a target group.

Integration

Access to Mobile Messaging SMS is provided through SITA's IP-based network. SMS is easy to deploy. It can provide users with a large range of connectors for legacy and new applications, offering seamless integration while SMS-enabling applications.

Availability

Mobile Messaging SMS is available at all times. Delivery of messages can be scheduled by time zone, and users can assign a priority level for different types of messages.

The service is secure and reliable, designed to ensure that your mobile applications and services suffer minimum disruption and downtime. AntiSpam options ensure that the end-user does not receive unwanted messages - and customers can obtain a complete log of messages sent.